The Art of Sparkling Wine Capsules: TECHNOLOGIA GROUP for Café de Paris

As the tradition of sparkling wine has evolved, the sparkling wine capsules has become a crucial part of the bottle’s aesthetic appeal and a key player in brand communication and product positioning. It protects the product, signals quality and instantly conveys the brand’s identity. But crafting the perfect capsule fit requires more than manufacturing precision; it demands true collaboration between winemakers and packaging experts. This spirit of partnership perfectly defines the relationship between the renowned French sparkling wine house Café de Paris and TECHNOLOGIA GROUP, a leader in capsule production. We spoke with the Café de Paris team to explore their brand vision, their approach to packaging, and the collaboration that brings it all together.

To begin with, could you tell us about the Café de Paris brand – its history, its identity, and its mission in today’s market?

The CDP brand was launched in 1967 at its current production site, located 30 km from Bordeaux in south-western France.

With a strong heritage, CDP’s authenticity is based on expertise in second fermentation techniques dating back to 1898.

A creator of bubbles and innovator over the years, CDP represents the French art of living and embodies the effervescence of Parisian cafés.

Today, CDP is positioned as THE French sparkling wine, claiming the origin of these 100% French wines.

As an expert in your field, what is your opinion on the importance of packaging for sparkling wines – and particularly the role that sparkling wine capsules play in promoting and distinguishing your product?

The brand identity is highlighted by our iconic bottle and emblematic label.

The capsule completes the final packaging, adding elegance and vintage charm to sparkling wines.

Design and functionality often need to go hand-in-hand. How does Café de Paris balance artistic expression and practicality in its packaging? And what role does your label and sparkling wine capsules supplier play in bringing this vision to life?

We work closely with our marketing department to develop effective and attractive packaging that showcases the brand and product, using materials that meet our specific technical requirements.

The distributor and the end consumer should not be constrained by the packaging. For example, the quality of the cap or closure opening is a key point that we monitor particularly closely.

And we expect our supplier to apply the same standards as us in the ongoing pursuit of customer satisfaction.

Could you share how the collaboration between Café de Paris and TECHNOLOGIA GROUP started? What were the first steps?

Your company was recommended to us by our purchasing department at In Vivo.

We quickly got in touch with the French office to place our first orders for a challenging project.

What were the main reasons for selecting TECHNOLOGIA GROUP as your sparkling wine capsules supplier? Were there specific qualities or capabilities that stood out to you?

Inspired by the In Vivo group’s commitment to supporting Ukrainian partners, we seized the opportunity to develop caps on high-quality complexes at attractive prices in a tense market environment in early 2023.

How would you describe your overall experience working with us? From the quality of the product to the customer service – is there anything in particular that you’d like to highlight about our cooperation?

We have a very good business relationship, based on a spirit of collaboration.

The only negative point is the transport time, as the delivery of goods is complicated by border crossings.

Thank you for your continued trust and collaboration. As we look to the future, what plans or innovations are on the horizon for Café de Paris?

The present deterioration in the wine industry in France and Europe is limiting the development of projects. But we are soliciting your input on packaging adaptations and range expansions, as with our latest product launch (Café De Paris Mango).

At TECHNOLOGIA GROUP, we’re proud to support iconic brands like Café de Paris by delivering capsules that reflect both elegance and precision. With decades of experience in capsule manufacturing for sparkling wines, we offer a complete, in-house packaging solution – from creative design to meticulous color matching in our lab, and rigorous quality control at every stage. 

To learn more about how we can support your packaging needs, contact our sales team at capsule@technologia.com.ua